Jason Thrasher directed and produced this video for Patterson Hood’s new song “After It’s Gone.” The song is Hood’s reaction the possible development of a super-Walmart complex in downtown Athens. The proposed complex, anchored by a 94,000 sq. ft Walmart, has the definite potential to adversely affect the classic city’s downtown business community as we know it.
The backbone of the song was recorded during sound check at the legendary 40 Watt club in downtown Athens. Jason’s video includes footage of Patterson and the other members of the “Downtown 13” recording their add-on tracks in the studio at Chase Park, as well as his footage from around Athens. The recording of the song, shooting of the video, and editing– from start to finish (with the exception of some rainy day footage Jason’s been collecting over the past few years)– took place at the 4o Watt, Chase Park Transduction and Thrasher Photo & Design in less than two weeks. The video features DBT’s Patterson, Brad and Jay, plus members of Widespread Panic, R.E.M. Hope for a goldensummer, Lera Lynn, Justified True Belief, Dave Barbe and The Quickhooks, and the Futurebirds. Eddie Whelan edited, with Gillian Fuqueron and Chad Osburn assisting.
Here’s what Billboard Magazine has to say about the video.
From the press release:
Some of the greatest songs were written to give voice to anxiety,
despair and unwanted change. “After it’s Gone”, a new single just released by
Patterson Hood and the Downtown 13, was inspired by the threat of a Walmart
in the heart of the downtown that nurtured the band’s career. Hood, singer,
writer and guitarist for the band Drive-By Truckers assembled The Downtown
13, a musical collective made up of some of Athens, Georgia’s finest musicians
to celebrate Athens, GA’s beauty and vibrant musical heritage and to protest a
developer’s proposed building of a massive mixed use development in downtown
Athens, anchored by a 94,000 sq. foot Wal-Mart.
The small and eclectic university town of Athens is a hotbed for national musical
acts and many of these local luminaries, including R.E.M.’s Mike Mills and
Widespread Panic’s John Bell and Todd Nance came together on the new
track to express their opposition to a proposed development by Atlanta-based
Selig Enterprises. The back wall of the anchor tenant, Walmart, would be within
stone’s throw of Hood’s home and it would tower over the greenway trail along
the Oconee River– it is the very embodiment of inappropriate development.
“This Atlanta developer wants to clog our cultural heart and build a bunker the
size of three city blocks next to the vibrant downtown scene,” says Hood. “They
hit The Easy Button: a big box store in our downtown district is clearly misguided
and a somewhat ridiculous notion. Downtown Athens is a dynamic network of
local businesses–Athens already has a meaningful brand and we are extremely
protective of it.”
Taking a very vocal turn away from the proposed lifestyle-shopping center
currently under contract, Hood is the most recent performer to take the role
of front man as an Athens community that has long spoken to national and
“We have a vibrant downtown with plans for the future that involve planned
development along the river and hopefully a high speed rail to Atlanta,” says
Hood. “We don’t need a big box retailer, the very definition of the past, to once
again bring us back through that dark episode of closed down storefronts and
empty parking lots. Protect Downtown Athens– that’s what this is all about.”
You can download the song, view the video and read more about Protect
Downtown Athens at the link below:
MEDIA CONTACT: TRACI THOMAS, email@example.com, 615-664-1167
“After It’s Gone”, by Patterson Hood Published by Pottery Town Songs (BMI)
Performed by Patterson Hood and the Downtown 13
Featuring members of Drive-By Truckers, Widespread Panic, R.E.M.,
Futurebirds, Hope For Agoldensummer, Lera Lynn, Justified True Belief and The
Patterson Hood – Lead Vocals, Guitar
Mike Mills – Harmonies and Piano
John Bell – Lead Vocals
John Neff – Pedal Steel
David Barbe – Bass
Jay Gonzalez – Wurlitzer Electric Piano
Brad Morgan – Drums
Todd Nance – Percussion
Claire Campbell – Banjo and Harmonies
Lera Lynn – Harmonies
Brannen Miles, Carter King and Payton Bradford – Backing Vocals
Henry Barbe – Electric Guitar
Basic track recorded live on stage at Fabulous 40 Watt Club in Athens, GA.
Vocals, overdubs and mixing at Chase Park Transduction, Athens, GA.
Basics recorded by Colin Cargyle with Matt DeFilippis and Damon Scott. Post
production work by Bennett Moon and David Barbe. Mixed by David Barbe.
Mastered by Greg Calbi at Sterling Sound, NYC.
Video produced and directed by Jason Thrasher.
Edited by Eddie Whelan